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who makes santa cruz vehicles
IndustrialEconomist: A seasoned industrial economist sharing market trends, analysis, and business opportunities in the industry.
The Santa Cruz is a sport adventure vehicle produced by Hyundai, a South Korean multinational automotive manufacturer. Introduced in 2021, this model represents Hyundai's innovative approach to meeting the growing demand for versatile, lifestyle-oriented vehicles. Unlike traditional trucks, the Santa Cruz blends the comfort and convenience of an SUV with the practicality of a pickup, offering a unique option in the auto market. Hyundai, established in 1967, has grown into a major player in the global automotive industry, known for its focus on quality, innovation, and customer satisfaction. The production of the Santa Cruz is part of Hyundai's broader strategy to diversify its product lineup and tap into new market segments, appealing to consumers who need the utility of a truck but don’t want to sacrifice the driving experience of a car.
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