Agency Pininfarina became Mahindra at the end of 2015 Part of the group has regained financial stability and is now looking to strengthen its non-automotive business.

The Italian automotive design company Pininfarinana aims to achieve 10 sales of $ 100 million in the next three to five years in partnership with Tech Mahindra and the engineering division.

The design and engineering business of the two companies generates about five a billion dollars in revenue annually.

Pininfarina Silvio Pietro Angori expects the joint venture to grow to $10 year billion in three to five years. “When I say 10 When $ 100 million, it means Tech Mahindra engineering services combined with our own operations. So, it is possible,” he told PTI on the sidelines of the Geneva Motor Show.

Tech Mahindra is currently about 76% of the Turin-based company The company is known for its work for iconic brands such as Ferrari, Maserati and Rolls-Royce.

Pininfarina currently generates about 10% of its sales from Italy, 30% and the remaining 60% from Europe from the rest of the world.

In India, Angoli said, the company currently “works with no more than two customers”.

Pininfarina, which became a member of the Mahindra group at the end of 2015, has regained financial stability and plans to strengthen its business beyond cars.

The company is exploring opportunities in railroads, real estate and infrastructure development, Angoli said.

On the more than two-year relationship between Pininfarina and the Mahindra Group, Angoli said that apart from restoring financial stability, India has helped the company. Helped you reach out to customers you could not reach out to before.

“The Mahindra Group has provided us with financial stability and guided us to unlock our huge potential,” said Angoli.

He added that the two companies share common values and creative principles that have helped Pininfarina grow.

“We have about 110 people Name customers, and that number has grown about 20% in the last two years,” Angori said.

On synergies with Tech Mahindra, he said Pininfarina Tech takes care of the physical design and Tech Mahindra takes care of the digital part of the work.

“There is no other company in the world that has the capabilities that we have,” Angoli said.

A few months later, at the end of 2015, the Mahindra Group announced the acquisition of Pininfarina, negotiated at a total cost of more than 50,000,000 euros.